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Do you perform your keyword research in the classic way? Do you keep trying to rank for high volume keywords even though you are the new kid on the block?
Since the real goal of your website is to create conversions to make sales, not to be the highest listing on a high volume keyword that may or may not make sales – then maybe you need to pay attention here.
One of the biggest mistakes that new online entrepreneurs and established business makes is trying to achieve a high search engine ranking for a high volume keyword, even though there are long established internet real estate owners planted in the top positions.
You may have made this mistake yourself, I know I did… trying to rank for a word or phrase where the true intent of the person searching doesn’t really match the true intent of your business site:
- Create Leads
- Create Sales
So let’s get to the root of the problem. First, does the method you use to do keyword research go anything like this…


February 9th, 2010
Wayne
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